Brands In Virtual Reailty?

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As of April 2016, people that succeed with Virtual Reality (VR) Marketing do two things very well: First, they identify VR Marketing narratives that get them results. Second, they put 100% of their resources into creating the stories that resonate with their audience. But you’re probably wondering: “How do I find VR Marketing strategies that […]

As of April 2016, people that succeed with Virtual Reality (VR) Marketing do two things very well:

First, they identify VR Marketing narratives that get them results.

Second, they put 100% of their resources into creating the stories that resonate with their audience.

But you’re probably wondering:

“How do I find VR Marketing strategies that actually work?”

Well, today we’re going to make it easy for you.

All you need to do is carve out a few minutes of your day and look over the 10 Best Uses Of Virtual Reality In Marketing.

Here’s why VR Marketing campaigns are so successful:

VR solves a huge problems marketers have around engagement and awareness for the following reasons:

  • Immersive – users wearing a headset are completely immersed in the content meaning fewer distractions and more attention on the message.
  • Impactful – the intensity of a VR experience is greater than traditional media generating strong emotions in its users which are linked to real behaviour change.
  • Memorable – our brains are built to remember events linked to locations, this means that VR experiences have a longer trace in the audience’s memory.
  • Novel – with high media and public interest in VR early adopters can benefit from favourable media exposure.